Filmmaking and Photography with Leica and Xiaomi

My work with Leica includes talk shows and photography exhibitions. My collaborations with Xiaomi extend that experience to smartphone photography and filmmaking using camera systems developed with Leica.

I served as a Xiaomi 14 Ultra ambassador and later promoted the Xiaomi 14T Pro through two documentaries and a music video.

Filmmaking with Xiaomi 14T Pro

I had the opportunity to promote the Xiaomi 14T Pro by producing, directing, and editing two documentaries in the Viewfinder series, featuring Dream Ami and Ryota Fujimaki. Both aired on MUSIC ON! TV. I also produced, directed, and edited a music video for Ryota Fujimaki. All three projects were filmed using the Xiaomi 14T Pro.

Viewfinder: The World Through Dream Ami’s Lens

Producer, Director, Editor: Hiro Edward Sato
Filmed using Xiaomi 14T Pro

A documentary exploring Dream Ami’s passion for photography and how she finds inspiration and creative expression in everyday moments. Created to promote the Xiaomi 14T Pro and broadcast on MUSIC ON! TV.

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Xiaomi promotional video
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Viewfinder: The Soundscapes Painted by Ryota Fujimaki

Producer, Director, Editor: Hiro Edward Sato
Filmed using Xiaomi 14T Pro

A documentary exploring Ryota Fujimaki’s creative process and the connections between his music and photography, created to promote the Xiaomi 14T Pro and broadcast on MUSIC ON! TV.

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Ryota Fujimaki: “真っ白な街” Music Video

Created in connection with the Viewfinder documentary, this music video was part of the Xiaomi 14T Pro promotion.

Producer, Director, Editor: Hiro Edward Sato
Filmed using Xiaomi 14T Pro

Xiaomi 14 Ultra Ambassador Photography

HIRO EDWARD SATO x Xiaomi Ambassador Leica

As a Xiaomi 14 Ultra ambassador, I created photographs that showcased the phone’s camera capabilities through my own photographic approach.

Selected photographs were displayed as sample images at the Xiaomi 14 Ultra launch event and featured in the Virtual Photo Gallery. The photographs and exhibition images below show both the work itself and how it was presented.

My photographs on display at the Xiaomi 14 Ultra launch event, Otemachi Mitsui Hall, May 9, 2024.

Hiro Edward Sato Xiaomi 14 Ultra ambassador
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Selected Photographs Taken with Xiaomi 14 Ultra

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My Xiaomi 14 Ultra photographs were featured in Xiaomi Japan’s Virtual Photo Gallery, bringing images from the launch event into an online exhibition.

Read more on Hacosco’s website.

Xiaomi Virtual Photo Gallery
Xiaomi Virtual Photo Gallery

Talk Shows and Photography Exhibitions with Leica

杉本彩xHiro Edward Satoライカトークショー
Talk show with Aya Sugimoto at Leica Store GINZA SIX
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Leica × Ishii Sports talk show with Ryota Fujimaki

Leica talk show with Yoko Minamino and Hiro Edward Sato, moderated by Mika Hagi, for Map Camera’s 30th anniversary

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Leica talk show at Yodobashi Camera with actor Kazuhiko Kanayama

Dream Ami Photography Exhibition

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Leica Store GINZA SIX • Tokyo
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Leica Store GINZA SIX • Tokyo
Osaka
Leica Store Daimaru Shinsaibashi・Osaka
Fukuoka Leica
Leica Store Iwataya Fukuoka

Yu Hayami Photography Exhibition

早見優xHiro Edward Satoライカ写真展
早見優xHiro Edward Satoライカ写真展
Leica Store Daimaru Shinsaibashi・Osaka
早見優xHiro Edward Satoライカ写真展
Leica Store Iwataya Fukuoka

Aya Sugimoto Photography Exhibition

杉本彩xHiro Edward Satoライカ写真展
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Leica Store GINZA SIX • Tokyo
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Leica Store GINZA SIX • Tokyo
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Leica Store GINZA SIX • Tokyo

Contact

For photography, documentary, music video, and brand collaboration inquiries, please contact me with your project details, location, and preferred dates.